Rohan deSouza

Product Manager / Product Designer / User researcher

I’m a Product Manager with hands-on experience in multiple disciplines of a Product development spectrum. I enjoy leading and facilitating cross-functional teams to develop products using lean UX approaches. I have founded and grown startups from early stage through to maturity including conceptualising and designing their core product lines.

My experience as a Strategist, Analyst, UX researcher, Designer and Developer allows me to relate to many disciplines. I can enjoy a passionate conversation about the advantages of skeuomorphism versus flat design with a UI designer, discuss the pros and cons of React Native versus Native with a mobile app developer, chat about the ROI advantages of Google adwords versus Facebook with a digital marketer, present strategic plans to a stakeholder or understand the intricacies of a user experience research report. With Product Management, I’ve finally found a home that allows me to explore all facets of my skills both creative and analytical at once.

My forte lies in my ability to see a big strategic vision as well as deliver and measure incrementally using solid agile methodology with an approach of focusing on outcomes over output.

I’m deeply fascinated by what creates great products and raving fans. I enjoy digging deeper into human psychology and subconscious triggers and hook mechanisms to find a sweet spot that influences usage and adoption of products.

  • User experience 90%
  • Strategy 85%
  • Product design 85%
  • UI Design 75%
  • Web / App development 65%